CHRISTINE NEBIAR
Principal, Placemaking
christine@brandurbanre.com
A seasoned expert in branding and placemaking, Christine Nebiar transforms spaces into meaningful places that resonate with target audiences and build lasting value. Her approach bridges marketing, leasing, and placemaking to create cohesive strategies that drive business objectives. With strengths in anchor leasing, trend forecasting and value-add business development, she serves as an invaluable thought partner and strategist to real estate owners nationwide.
She established and leads Brand Urban's Placemaking Division, shaping innovative environments for high-profile clients including NYC EDC, Urby, ICONIQ Capital, Caldera House, and RXR and Blackstone's Starrett Lehigh Building.
Balancing major development projects with a commitment to independent brands, Christine represents respected names in lifestyle and fashion, including Public Records, DomoDomo, Desert Vintage and Susan Alexandra.
She started her career at Youngwoo & Associates, Fernando Romero Architects, Alexander Wang, and SPIN Magazine. As Managing Director of Marketing and Business Development at Urby, she shaped the brand-driven residential development that defined her approach to placemaking.